The DMU brand is more than a logo. It's a feeling created by a combination of graphics, text, colors, and more. Learn how to best convey the DMU brand with the following guides and resources:

Brand Attribute Messages

Brand attribute messages give us a common language to describe our distinctive character as a University.


Learn the exact color of the DMU purple and complimentary colors.


Download DMU logos and learn about their usage.

Social Media

Best practices for representing the University on social media.


Guidelines for writing including abbreviations, capitalization, and more.

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